Connect with Others at Your Next Trade Show, Exhibition or Conference

Events such as trade shows, exhibitions, and conferences are designed for the sole purpose of bringing together people with similar interests. Your job? To connect sincerely with as many people as you can to continue developing your campaigns or exposing your brand to a new audience. After all, this is the main reason for your attendance.

So how do you create connections?

Plan Accordingly

  • Make sure you prepare how you will introduce yourself and consider how you may answer any obvious questions that may be asked. It’s best not to put yourself on the spot.
  • Get in contact with potential clients and pre-existing connections, and arrange a time to meet with them during the event, even if only for a brief period. While you are there to meet new people, you can also use the opportunity to sustain current relations or prospects.
  • Know who is attending the event. Who do you want to connect with and why? Consider planning your schedule around those who you would like to meet. Think about what you would like to ask them. If there are key prospects specifically, do your research for some background information.
  • Register for social activities associated with the event. Take advantage of any activities built into your event that bring people together, after all these are specifically designed for networking.
  • Do not forget your business cards!

Present Yourself Well.

  • Make sure your attire matches the feel of your brand. Your confidence will show.
  • Wear your nametag. This way people will be able to scan, identify, and remember you.
  • Introduce yourself first. Offer your hand out and firmly shake their hand. Share your name and what brings you to the event.
  • Offer something useful and valuable beyond your name and handshake to your contact, whether a story or some suggestions about the location of the event. Establishing an instant connection is what will encourage someone to continue in the conversation.
  • Ask questions. Always have key questions prepared, but also allow yourself to show your sincere interest, and break away from your script.
  • Ensure you get the contact information of who you’re talking to. A good practice is taking a photo of their business card in case it gets misplaced while traveling.

Relax.

  • Remember to enjoy your time. Don’t overstress about meeting your goals. Yes, you are there to connect with other people and build meaningful relations but focus on quality over quantity.
  • Allow yourself to enjoy your time, and think of the bigger picture of creating relationships. Your ease will project onto others, and before you know it, you’ll be meeting many great people.

What Our Clients Say

I love working with the Beaumont Team; I know any project I work with them on is in good hands! The team is professional, knowledgeable, great at communicating every step of the way and keeping our projects on time. Their flexibility to work within our budget is always appreciated and I know on event day, things will go smoothly with their ready assistance.

Adriana Dimitri

Marketing Qinetiq Canada

James, Jamilyn and the Beaumont crew really came through for us on a last minute booth rental request. We had a show in Atlanta and they turned around the project in less than 3 weeks, handling all logistics, setting us up in a professional looking booth and responding quickly to all our questions along the way. Looking forward to working with Beaumont for future conferences.

Steve Macleod

Marketing Samdesk

James and team worked with us for months on an extensive exhibit booth trade show in multiple locations. They were always accommodating with our requests and always easy to get in touch with no matter the situation. There truly wasn’t anything they couldn’t do!

Brianna Mincieli

Producer ADM Productions, Inc.

We recently had the pleasure of working with Beaumont & Co Exhibits; this was our third time using them during the ESRI event in San Diego, and I must say, it was an outstanding experience from start to finish. James and Jamilyn from Beaumont Exhibits were the epitome of professionalism, and their dedication to supplying top-notch service truly made a significant impact on our booth rental experience.

Leia Abreu

Operations and Facilities Coordinator Ecopia

From concept to follow through, the team at Beaumont got it right! I was thrilled with the collaboration to see our vision come to life – all with the an excellent collection of support. James and Karen with great to work with and did well to keep the ball moving and ensure we made it to the finish line promptly.

Our 20FT Linear had a custom die-cut logo and digital interfaces, that deployed in Ottawa at the RIMS Canada Conference. We were a show stopper to say the least. When the time comes for another project, I know where I’ll be going!

Donny Cooze

Manager, Digital Media, Engagement & Communications ARS

We had a very positive experience working with Beaumont in the Vancouver Convention Center. The booth they created for us was designed and installed on time and with the best quality standards. Thanks to Maria and James who helped us step by step before, during and after the process.

Alexandra Ortega – Testimonial

Marketing
Inter-American Development Bank

Trying to plan a trade show in Brussels while being located in the US was nerve-wracking, but finding Beaumont & Co. and Luciana, made it much easier! Luciana went above and beyond when there were shipping mishaps and made sure that we received our booth on a tight timeline. The quality of the booth was great and easy to put together. They really work to meet your needs.

Cassandra Morrison

Senior Marketing + Content Manager

Beaumont Exhibits. We love the new signage. It shows Halifax beautifully.

Cara Salci

Halifax Partnership

Just outstanding work all week guys. As always.

John Benson

Deputy Director of The Canadian Defence, Security & Aerospace Exhibition Atlantic

The Exhibit Area has been a hit all conference long, thanks to our wonderful partner Beaumont Exhibits, who has made sure our booths and signage have been on point with their top-notch work. Thank you!

Kiki Cloutier

EM Director, Marketing Communications and Events Canada Public Relation Society

“There is nothing that compares to the Beaumont Exhibits booth system; it will be in my mind or even should be the industry standard. Our booth was revered by all who came upon it. In fact, a comment I heard from a passerby was “Now that’s a booth!” comparing it to all the thousands of other booths at the Las Vegas AHR convention”

Greg Gallagher

Marketing Manager, Rosemex

“MetOcean Telematics appreciates working with Beaumont Exhibits for our trade show needs. Beaumont Exhibits understands the complex nuisances of the industries in which we do business and has played an important role in helping us present our products to clients worldwide.”

Jeff Smeltzer

Marketing and Communications Lead, Met Ocean

“Assembled the booth this morning. Looks fantastic. Next week I am taking it with me to Tampa for a trade show there.”

Angela Archibald

Manager, Business Development and Administration services, CarteNav Solutions

“Our company has used Beaumont Exhibits a few times now and each time they have delivered high-quality products in a timely manner. Highly recommended.”

Jason Giffin

Maritime Gourmet Mushrooms

“Fantastic company to work with. Their attention to detail and deadlines is second to none. Very pleased with my experience!”

Steve Collette – Beaumont Exhibits

CEO, 3rd Degree Training

“Beaumont Exhibits is great to work with, they have a wide selection of products and know the industry.”

Kaley MacDonald

Seafood Marketing Officer, Department of Agriculture and Fisheries

“Beaumont Exhibits provided COVE with a fantastic booth. Now we can begin representing and growing the ocean tech industry in the region with the marketing presence to match the task.”

Callahan Murphy

Project Manager, COVE – Centre for Ocean Venture and Entrepreneurship

“The Canadian Defense, Security and Aerospace Exhibition Atlantic: DEFSEC Atlantic is Canada’s second largest defense and aerospace trade event. We cater to some of the world’s largest defense contractors in the world. We have no hesitations in recommending Beaumont & Co. to them as a provider of quality display materials. The feedback we received has been most positive and we are looking forward to a long relationship with James and Sean as they grow their business here in Atlantic Canada and beyond.”

Colin Stephenson

Executive Director, DEFSEC Atlantic

“Beaumont & Co. was great to deal with in that they incorporated all our design suggestions in a timely fashion and their superior customer service made the this process very relaxed and straightforward. The final products turned out nicely and to our satisfaction – the displays look professional and high-quality. The banner’s LED component allows us to stand out at trade shows/career fairs. They went the extra mile and set-up the display for us on two separate occasions which was very much appreciated. They have also responded to additional follow-up queries related to the products. All in all, we are quite happy with the end product and experience on a whole.”

Kyle Davis

Admiral Insurance